![]() ![]() This soul is reflected in the 23 Management Principles that Tadashi Yanai has created and indoctrinated in each and every Uniqlo employee. Its Japanese founder, Tadashi Yanai is famous for his quote “Without a soul, a company is nothing”. Some of Uniqlo’s key brand success factors include its unwavering commitment to innovation and its company culture. How did it manage to capture a share of this competitive fast fashion retail market so quickly? Despite having to compete against other bigger players like ZARA (Inditex), H&M, Gap and Forever21, Uniqlo has still managed to grow at an astounding pace. It has become yet another contender in the global fast fashion retail market. That is how successful Uniqlo has become in recent years. Mention Uniqlo to any global citizen today and the associations of quality, affordability and fashionable come to mind immediately. You may have to select a menu option or click a button.Mention the brand Uniqlo 10 years ago to anyone outside of Japan and you would get a confused look. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have more than one ad-blocker installed. You’ll usually find this icon in the upper right-hand corner of your screen. Click the icon of the ad-blocker extension installed on your browser.When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.Click on the large blue power icon at the top.Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.It will turn gray and the text above will go from “ON” to “ OFF”. ![]() Click on the “ Ad-Blocking” button at the bottom.Click the Ghostery icon in the browser extension area in the upper right-hand corner.Switch off the toggle to turn it from “ Enabled on this site” to “ Disabled on this site”.Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.“ Block ads on – This website” switch off the toggle to turn it from blue to gray.Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.Refresh the page or click the button below to continue.Under “ Pause on this site” click “ Always”.Click the AdBlock icon in the browser extension area in the upper right-hand corner.It’s a different perspective from that of clothing design, but it would be an honor to have you feel and understand this.”Īdblock Adblock Plus Adblocker Ultimate Ghostery uBlock Origin Others “It is a worldview created for those individuals in the today’s society that live each and every day with constant conflicting emotions. “It is the hope we have for what lies ahead of our daily worries and anxieties,” said Takahashi in a statement about the collection. Womenswear ranges from the borderline couture - jackets and puffers laden with dense layers of fabric pressed and creased to resemble flowers - to comparatively casual items that include layered coats, lapel-less jackets bolstered by fleece sleeves and various jacquard sweaters, many realized with one of UNDERCOVER’s frequent motifs: a delicate rose. The Evangelion collaboration only encompasses a portion of the lineup, as the majority is dedicated to Jun Takahashi‘s latest womenswear presentation, though it does kick off with a series of genderless trompe-l’œil pajama sets. Paneled puffer jackets bring the robotic creations to life, while several black parkas, coats, bombers and jackets feature colorful prints of the characters and their robotic counterparts. Of course, FW21 womenswear looks are on hand, accompanied by some new angles of UNDERCOVER’s forthcoming Nike Dunk collaboration, but the real showstopper of this presentation, dubbed “CREEP VERY,” is a series of outfits drawn directly from Hideaki Anno’s Evangelion that tie in neatly with the franchise’s long-awaited final film, Evangelion: 3.0+1.0.Įven casual fans of the series will find plenty of recognizable designs on display here, ranging from parkas inspired by the giant Evangelion Units and the Plugsuits worn by pilots like Shinji Ikari, Asuka Shikinami Langley and Rei Ayanami.
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